Hotel Websites
Your hotel website is often the first point of contact with your guests and plays a decisive role in whether they book. As a full-service agency, we develop bespoke websites for hotels that are not only visually appealing but also generate more direct bookings. With striking imagery, intuitive user interface and user experience (UI/UX) design, and modern technology such as integrated booking systems and AI features, we create digital experiences that win over guests and make hotels independent of booking portals.
Our services for you and your brand
CUSTOMISED SCREEN DESIGN
Modern, responsive and adaptable to any brand
TECHNICAL IMPLEMENTATION
Contao CMS, fast loading times & mobile optimisation
CONTENT & USABILITY
Search engine friendly structure & optimised loading times
SERVICE & SUPPORT
Contao training, updates & ongoing maintenance
Customers we've already worked with on this
Your benefits at a glance
More direct bookings & higher occupancy rates
Independence from booking portals
Bespoke designs rather than run-of-the-mill templates
Comprehensive support from our full-service agency
Are you looking for outstanding branding & content that sets you apart?
Let's talk about your project.
Let’s talk about your project.
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Frequently Asked Questions About Custom Hotel Websites
A compelling hotel website is created where brand identity, aesthetics, user experience and technology work together with precision. Here we answer the most important questions about developing custom websites for luxury, high-end and boutique hotels.
Tablo develops bespoke websites primarily for independent luxury, high-end and boutique hotels. We are particularly well suited to hotels with a distinctive identity, high quality standards and the ambition to communicate their brand experience digitally just as uniquely as they do on site.
Our main focus is on hotels in Germany, Austria and Switzerland. We also work on selected international projects.
A high-quality luxury hotel website combines a distinctive brand world with excellent visual storytelling, intuitive user guidance and reliable technology. At the same time, it serves as a digital brand space, a source of inspiration, an information platform and a direct booking channel.
Tablo develops the site structure, UX/UI, screen design and functionality individually for each hotel. The result is not an interchangeable template, but a digital presence that brings the atmosphere and character of the property to life and guides potential guests confidently towards a booking decision.
Investment in a custom hotel website by Tablo starts at around EUR 10,000 net. Larger, multilingual or functionally more complex projects typically range between EUR 17,000 and EUR 35,000 net.
The exact price depends on the design requirements, scope of the website, technical requirements and the desired range of services. Brand development, content production and external licence costs are calculated separately where required. After an initial personal consultation, you will receive a well-founded estimate tailored to the goals and requirements of your hotel.
A hotel website project begins with a personal discussion about the brand, goals, target groups, content and technical requirements. This is followed by site architecture and user guidance, individual screen design, content and media planning, technical implementation, integration of the booking solution, testing and launch.
The project timeline depends on the scope of the website, the content required, the functions involved and the collaboration throughout the project. At the outset, Tablo defines a realistic schedule with clear milestones together with the hotel. We also work reliably towards agreed deadlines where fixed opening, seasonal or relaunch dates are involved.
Tablo generally develops hotel websites using the Contao content management system. It provides a stable, flexible and easy-to-manage foundation for custom websites, multilingual content and long-term development. Following training, the hotel team can manage much of the content independently.
Tablo integrates all common booking solutions and adapts their implementation to the design and user journey of the website. In most cases, we recommend the system that is already connected to, or provided by, the hotel's property management system. For special requirements, custom booking functions and technical solutions can also be developed.
A strategically designed hotel website can support direct bookings by building trust, presenting the offering clearly and reducing friction on the path to booking. To achieve this, Tablo optimises areas such as site structure, mobile user guidance, loading times, content, calls to action and the integration of the booking journey.
Actual success also depends on factors such as the hotel's offer, brand awareness, pricing strategy and marketing. However, a high-quality website creates the essential digital foundation for convincing guests and winning more bookings through the hotel's own direct channel.
Yes. Tablo can develop a hotel website holistically and, in addition to web design and technical implementation, can also provide brand development, copywriting, photography, video and high-end image editing. This is particularly valuable when the website, visual identity and brand communication are intended to emerge from one shared creative idea.
An existing brand identity can be translated precisely into the website and further developed for digital use. If positioning, corporate design or visual language have not yet been defined clearly enough, Tablo can sharpen these foundations before or alongside the web design process. The scope of services is tailored individually to each project.
Tablo develops responsive hotel websites that work clearly, intuitively and at a high standard on smartphones, tablets and desktop devices. The technical and structural SEO foundation includes logical page hierarchies, fast loading times, search-engine-friendly content, meaningful metadata and clear internal linking. Additional SEO measures can be planned in line with the hotel's goals and target markets.
If desired, Tablo can continue to support the hotel after launch. Services may include Contao training, technical updates, ongoing maintenance, new landing pages, seasonal content, design adjustments, as well as photo and video productions. Support can range from selective further development to a long-term partnership.