Digital presence for an extraordinary adventure
Iron Summit
For Iron Summit, a unique project where five athletes carry a 100 kg barbell through the Himalayas, we developed a website that reflects the intensity and uniqueness of this adventure. The design combines powerful visuals with a clear structure and allows visitors to closely follow the participants' journey. The website serves as the central platform for the six-part YouTube series and offers additional insights into the project.
Branding & visual identity with energy and edge
The visual concept for Iron Summit thrives on contrast, tension, and strong recognition. Vibrant orange and deep blue meet a minimal yet bold typographic style. Elements are arranged with a sense of motion, allowing the design to breathe and move. The result is a look that reflects the athletic spirit of the project and stays consistent across all touchpoints.
Digital experiences & interactive map
We designed a modern website for Iron Summit featuring an interactive map for easy trip planning. Clear structure, appealing design and engaging content bring the mountain world to life digitally.
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